We are the hospitality marketing specialists.


Our Team

…of eight dedicated to bringing your brand to life through creative and strategic digital marketing. Our team consists of PR and social media specialists, graphic designers, event planners, content creators and growth experts.

Your Story

Our passion is your story and there's no better agency to tell that narrative quite like Milk Bottle Projects. We strive to determine what makes your business stand out from the crowd and we let the world know.


Nikki Williams


Nikki has worked as bartender, barista, waitress, events manager, PR manager and photographer for various hospitality companies and businesses and with her 10+ years experience in the industry, she is now Director of Milk Bottle Projects. She is extremely passionate about letting people know about the latest cafe, restaurant or bar opening in her hometown of Melbourne and loves being at the forefront of hospitality trends. Her claim to fame is having personally photographed George Calombaris, Susan Sarandon and Goldie Hawn and being Snoop Dogg's PR girl for a day.


John O’Brien


John loves being an entrepreneur and a director at Milk Bottle Projects, one of Melbourne's largest, hospitality and lifestyle focused PR & Marketing agencies. The chance to continually work on new concepts, ideas and strategies while helping my clients scale their businesses is a thrill and a privilege. He's been involved in all facets of the industry for the best part of 9 years. He worked for Mushroom Marketing before working at a number of Melbourne venues in marketing, publicity and promotions. His passion for food, travel and hospitality is a daily obsession and he loves nothing more than a good long brunch with friends.