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Melbourne Digital Marketing Agency

Milk Bottle Projects was born in Melbourne in 2011 in response to the hospitality, food and beverage boom. All of a sudden, Melbourne was filled with restaurants, bars, pubs, wine bars, franchises and food and beverage services that had never been seen before, and Melburnians welcomed the expansion into this scene with arms wide open. We were lucky enough to work with George Calombaris and the Made Establishment group, including being involved with Masterchef marketing while this exciting time was happening for the food and beverage industry, and so, we learnt the most market-leading ways to effectively target the market.

Since then, Milk Bottle Projects, a PR & Digital Marketing agency around lifestyle industries has been leading the charge by educating and offering PR, social media, events, content creation, web design, PPC and SEO services to these industries, with a specific focus on how these services work for all industries. From Smith Street, Fitzroy to Acland Street, St Kilda and to outer suburb hospitality hubs like Box Hill, we have worked with a range of businesses big and small.

We have since expanded to businesses in Sydney, Brisbane, Singapore, Adelaide and Hobart and we endeavour to continue building the agency to be the leading agency in Australia.


We work with the following Melbourne businesses and industries:

  • Restaurants, cafes, wine bars, pub groups, hospitality venues, hotels, FMCG brands, real estate, clothing stores, dentists, the list goes on…
  • Product based businesses
  • Food and beverage businesses
  • E-Comms businesses
  • Service-based businesses